Content creation
Our platform lets you request new content, not just translations.
You can order anything from product descriptions and blog posts to case studies and more—tailored to your needs.
Regular Content Creation requests are written by a professional human writer.
If you prefer, you can also choose to have content generated by AI (see below).
Content creation is ideal when you want original text written for a specific purpose, audience, or style.
For example, you might need a friendly product summary, a formal press release, or a set of engaging bullet points.
Giving good instructions
To get the best results, provide clear instructions—these are called hints.
Hints help our writers (or the AI) understand your goals, style, and any special requirements.
Useful hints include:
- The tone you want (e.g., friendly, professional, playful)
- The main points or information to include
- The target audience or context
- Any links, images, or references to use
- The desired length (in words)
The more specific your hints, the better the content will match your needs.
Example hint:
"Write a 150-word summary of Coffee Brewer A for our online shop. Use a friendly tone and highlight its fast brewing and energy-saving features."
Word count and length
You can specify about how long the content should be.
We recommend giving a word count (e.g., "around 150 words") to help guide the writer.
Using AI for content creation
You can also choose to have content generated by AI.
AI content creation is great for quick drafts, brainstorming, or when you want to experiment with different tones or formats.
When using AI, you can set extra options, such as:
- Tone of voice (e.g., friendly, formal)
- Output format (e.g., bullet points, paragraph)
- Creativity level (how closely the AI follows your instructions)
- Image reference (an image for the AI to use as inspiration)
Tip: Including a high-quality image as a reference can greatly improve the relevance and quality of the generated content.
A good image often provides more context and inspiration to the AI than text instructions alone.
Note: We automatically scale your image to 2048x786 pixels to best fit the AI model’s requirements.
You do not need to resize your image before uploading. A high resolution image is not always a high quality image—choose images that are clear and relevant.
For best results, combine clear hints with these options.
For technical details and request examples, see the API documentation.
For more examples of fields and options, see the Fields page.